What Is LTK and How Interior Designers Use It to Share Their Favorite Products

What Is LTK?

LTK—formerly known as LIKEtoKNOW.it and rewardStyle—is the world's largest creator commerce platform. It connects consumers with products recommended by trusted creators, influencers, and experts across fashion, beauty, home, and lifestyle categories.

Think of it as a curated shopping experience powered by real people who actually use and love the products they recommend. Unlike algorithm-driven product feeds, LTK recommendations come from creators who have built their reputation on authentic taste and expertise.

For home decor and interior design, LTK has become an invaluable bridge between professional designers and the people who admire their work. It lets homeowners shop the exact products their favorite designers use—from throw pillows and lighting fixtures to paint colors and furniture.

How Interior Designers Use LTK

As an interior designer, I use LTK to share the products I genuinely love and specify for my clients. Here's how it works from our side:

Curating Product Collections

Rather than just posting a single product link, designers on LTK create themed collections. I might share a collection of my favorite warm brass hardware, or a curated living room look with every piece linked and shoppable. These collections serve as mini mood boards that anyone can shop directly.

Sharing Project Products

When we complete a project—like our Somerville condo development or a kitchen renovation in Wakefield—we can share many of the exact products used in the design through LTK. This gives our followers access to the same quality pieces our full-service clients enjoy.

Providing Accessible Design Advice

Not everyone is ready to hire a full-service interior designer, and that's completely okay. LTK allows designers to share their expertise at scale—offering curated product recommendations that help homeowners make better design decisions on their own.

Building a Design Community

LTK creates a direct connection between designers and design enthusiasts. Followers can save collections, ask questions, and build their own design vision inspired by the professionals they trust.

How LTK Works for Shoppers

If you're new to LTK, here's how to get started as a shopper:

Step 1: Download the LTK App

The LTK app is available for both iOS and Android. It's free to download and free to use—there's no subscription or membership required.

Step 2: Follow Your Favorite Designers

Search for interior designers, home decor creators, or style influencers whose aesthetic resonates with yours. When you follow a creator, their latest product recommendations appear in your feed.

Step 3: Browse and Save Collections

Creators organize their recommendations into collections—think of them as shoppable mood boards. You can save entire collections or individual products to your wishlist for later.

Step 4: Shop Through the App

When you find a product you love, tap the link to purchase directly from the retailer. Prices are the same as buying directly—LTK doesn't add any markup. The creator earns a small commission from the retailer, not from you.

Why Interior Designers Love LTK

LTK has become especially popular among interior designers for several reasons:

It Extends Our Reach

As a designer based in Boston, I can only take on a limited number of full-service clients each year. LTK lets me share my design perspective with thousands of people who might never hire me directly but still benefit from professional product curation.

It Supports Our Business

The commission structure on LTK creates a revenue stream that supports designers beyond project-based fees. This additional income allows designers to invest more time in content creation, product research, and sharing their expertise freely.

It Showcases Our Taste

For potential clients, an LTK profile serves as a living portfolio of a designer's taste and style sensibility. Browsing a designer's LTK collections gives you a much richer understanding of their aesthetic than a traditional portfolio alone.

It Keeps Us Current

Actively curating products on LTK means designers stay on top of what's new, what's trending, and what offers the best quality at every price point. This research directly benefits our full-service clients too.

What Makes a Great Interior Design LTK Profile

Not all LTK profiles are created equal. Here's what to look for when following interior designers on the platform:

• Consistent aesthetic: The best profiles have a clear, cohesive design point of view
• Range of price points: Great designers share both investment pieces and accessible alternatives
• Context and styling: Products shown in styled settings, not just product photos
• Honest reviews: Real feedback on quality, sizing, and value—not just sponsored posts
• Regular updates: Active profiles that stay current with new products and seasonal shifts

LTK vs. Other Shopping Platforms

You might wonder how LTK compares to Amazon storefronts, Pinterest shopping, or Instagram shops:

• LTK vs. Amazon Storefront: Amazon limits you to Amazon products. LTK links to every major retailer—Pottery Barn, Restoration Hardware, Serena & Lily, Target, Wayfair, and hundreds more.
• LTK vs. Pinterest: Pinterest shows inspiring images but often leads to dead links or unavailable products. LTK links are verified and current.
• LTK vs. Instagram Shopping: Instagram's shopping features are embedded in posts and stories. LTK provides a dedicated, organized shopping experience with collections and wishlists.

How to Use LTK to Design Your Home

Here's a practical approach to using LTK for your home design projects:

1. Start with inspiration: Follow 5–10 designers whose style you love. Browse their collections to identify common themes in your preferences.
2. Create wishlists by room: Save products into room-specific wishlists. This helps you build a cohesive vision before purchasing anything.
3. Compare options: Multiple designers often recommend different products for similar purposes. Use this variety to find the best fit for your budget and style.
4. Shop strategically: Watch for sale alerts from your saved items. Many retailers offer seasonal promotions on the pieces designers recommend.
5. Layer in personal touches: Use LTK recommendations as a foundation, then add vintage finds, family heirlooms, and personal objects to make the space uniquely yours.

Explore Our LTK Shop

At Jessie K Homes, we share our favorite home decor products, design tools, and curated collections through our LTK shop. From the luxury pieces we specify for our full-service clients to the everyday finds that make any home feel more designed, you'll find our honest recommendations organized by room, style, and budget.

Whether you're redesigning your entire home or simply looking for the perfect throw pillow, our LTK collections give you access to the same design eye that our Greater Boston clients rely on—from Wellesley to Cambridge and beyond.

Want personalized design guidance? Schedule a free consultation to learn about our full-service and virtual design options.